Experiential Art Director creating unforgettable experiences that generate content, conversation and contagion.Based in Sydney Paul Wells is a passionate creator, instigator, storyteller and connector. 



I solve problems through design


Paul Wells is a Sydney based art director, stylist and passionate creator making unforgettable experiences that generate content and conversation.

Whether it’s big campaign idea generation, brand strategy, immersive brand experiences, content creation or amplification, we offer clients highly original ideas that provide great business results.

Paul Wells' work has its origins in his studies in fine art majoring in sculpture, photography and Art History at National Art School. He graduated with Honours and went on to receive a Master of Fine Art in 2010. Concurrent with his studies at NAS Wells gained over a decade of experience working in both production and post production at the Seven Network first at Seven news and then for Better homes and Gardens TV. This unique combination of experience has earned him a skill set that sets him apart with detailed knowledge of every aspect of media production.

Within three short years of turning his attention to styling and art direction Wells’ has accrued an impressive list of clients. His bespoke furniture and unique commercial spaces have been published in Vogue Living, Belle magazine, Inside Out and The Design Files.

Wells’ extensive experience combined with his hands-on multi-disciplinary approach enables him to respond to briefs of all scales: from set builds to prop sourcing items large and small utilising his extensive network of suppliers.





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Client List


David Jones
Christian Louboutin
Mecca Cosmetics
Sass and Bide
The Outnet
The Body Shop
Astrra Walker
In The Sac Linen
Red Rock Deli
American Express
Gary Bigeni Hermetica
Michael Reid Gallery
De Gournay